About Us

Our Name
In Sanskrit, “the most pure.”
In Tibetan, “revered mother.”
In Spanish and Italian, “love her.”

 

The name Amala has many meanings, but it’s the blend of all of them that resonates most with us. We believe each of us deserves the utmost respect and love, and that this is most evident in the way we treat and care for ourselves. By empowering you to choose the purest, most effect products for skincare and self-care, Amala not only supports beauty but also true well-being.

At Amala, we elevate natural skincare with cutting-edge, chemical-free formulas. Our vision: empowering beauty.

Living Skincare for Living Skin

Welcome to Amala, the best-kept secret of the world's top 5-star spas.

 

We’re beauty industry experts with over a decade of experience serving the most exclusive luxury spas in the world. We combine this expertise with the latest natural biotechnology to elevate clean skincare.

 

The remarkable benefits of our customized spa treatments inspired us to create Living Skincare for Living Skin. Our living bio-nutrients tap into the intelligence of nature and our own bodies to deliver personalized results for every individual.

 

Since all Amala products are of 100% natural origin, we create the perfect environment for living nutrients to thrive and deliver their most powerful effects. Each Amala product works with the skin, not against it, to deliver proven results from the inside out.

 

With Amala, your daily skincare routine becomes a transformative spa experience with effects you can see and feel. The result? Skin is dewy smooth, youthfully firm and radiantly even-toned day after day.

As we nurture ourselves, we believe it is equally vital to nurture the needs of others. Embodying this for us is our collaboration with Every Mother Counts, dedicated to empowering revered mothers around the world with essential maternal care.

As we nurture ourselves, we believe it is equally vital to nurture the needs of others. Embodying this for us is our collaboration with Every Mother Counts, dedicated to empowering revered mothers around the world with essential maternal care.

Our Founder

 

Amala is the culmination of Ute’s life’s work: clean, beautiful, high performance skincare with proven results.

 

No one is more surprised than our founder, Ute Leube, that her love of nature blossomed into a thriving business. Ute began blending plant-based natural skincare in her native Germany in the 1970s. She quickly developed an unwavering belief in the power of plants to revitalize and renew the skin.

 

Ute began a dedicated thirty-year quest for potent plant actives with measurable beauty benefits. She was and remains a pioneering thought leader in Germany’s natural skincare revolution. Ute is passionate about showing the world that clean skincare is as effective, if not more effective, than conventional products.

 

When Amala was founded in 2008, truly natural skincare lacked a reputation for proven results, premium packaging, luxurious textures and modern scents. Ute dreamed of creating a line that would embody all of these characteristics while remaining true to her commitment to clean beauty.

 

To bridge the gap between the conventional and natural skincare worlds, she turned to Amala co-creator, Joi Ruud. Joi had moved to Germany from New York, where she worked for several years in skincare product development. Ute mentored Joi to instill an understanding of and passion for the performance of natural skincare. Inspired and armed with the perfect balance of skills, the pair easily ideated the concept for Amala: clean, beautiful, high performance skincare with proven results.

 

Ute and Joi agreed with enthusiasm to launch the Amala collection in 5-star luxury spas. Today, Amala is found in the world’s most exclusive spas and retailers; our tradition of treatment continues to drive our product innovations and uniqueness as a brand.

Our Founder

 

Amala is the culmination of Ute’s life’s work: clean, beautiful, high performance skincare with proven results.

 

No one is more surprised than our founder, Ute Leube, that her love of nature blossomed into a thriving business. Ute began blending plant-based natural skincare in her native Germany in the 1970s. She quickly developed an unwavering belief in the power of plants to revitalize and renew the skin.

 

Ute began a dedicated thirty-year quest for potent plant actives with measurable beauty benefits. She was and remains a pioneering thought leader in Germany’s natural skincare revolution. Ute is passionate about showing the world that clean skincare is as effective, if not more effective, than conventional products.

 

When Amala was founded in 2008, truly natural skincare lacked a reputation for proven results, premium packaging, luxurious textures and modern scents. Ute dreamed of creating a line that would embody all of these characteristics while remaining true to her commitment to clean beauty.

 

To bridge the gap between the conventional and natural skincare worlds, she turned to Amala co-creator, Joi Ruud. Joi had moved to Germany from New York, where she worked for several years in skincare product development. Ute mentored Joi to instill an understanding of and passion for the performance of natural skincare. Inspired and armed with the perfect balance of skills, the pair easily ideated the concept for Amala: clean, beautiful, high performance skincare with proven results.

 

Ute and Joi agreed with enthusiasm to launch the Amala collection in 5-star luxury spas. Today, Amala is found in the world’s most exclusive spas and retailers; our tradition of treatment continues to drive our product innovations and uniqueness as a brand.